Wednesday, February 13, 2008

Technology: Are You Hot or Not?




How many times have you checked your email today? What about your Facebook account? I’ll take a guess and say that you’ve definitely checked each at least once. Or perhaps you have one of the hip, new cell phones that will automatically notify with any updates, saving you both the time and effort all together.

Technology is taking over our communications world. Stop and take a look around, because what is in today will be out tomorrow. There are bigger, better, and dare I say faster means of communicating with one another emerging as you are reading this blog entry. Can you keep up with the pace? Hold on, because the ride is fast and, trust me, you do not want to get left behind!

In the past, it was inconceivable to image where the Internet would lead us to today; the world is a click away. Hopefully you are embracing these technological advances, as such emerging tools has proven that we cannot foresee where future communication technology will lead us in the future.

Since you are reading this blog, you are probably pretty Internet savvy, and already recognize the importance of various media outlets that can be found online; through interactive Web sites, you can easily find tips, viewpoints, thoughts, and perspectives on any number of relevant issues. For example, http://www.shoutwire.com/ is an interactive Web site that allows viewers to “shout out” or “bash” stories or articles that have been posted on the site. Sites like this are informative in collecting the viewpoint of your target audience. For instance, say you were the President of a new up and coming company that was about to launch its first product: by posting an article on a site like ShoutWire, you could easily gather information on how your audience will gravitate towards your product. Likewise, imagine you were the head of your company’s crisis management team, and you just found out that the media got hold of a company problem that must be addressed; a site like ShoutWire can help you organize your thoughts and “must air” topics that your stakeholders are interesting in hearing.

Another innovative site that we checked out in class was www.current.com...check it out, I think it has a lot to offer to those interested in social media technology. And keep looking for more sites like this, because there are plenty out there-- you just have to find them!

In essence, emerging technology and interactive media is a way of connecting with millions of people that are no longer worlds apart. Are you using these interactive sites, or are you waiting for the next technological advancement to come along before you jump on board? Remember, don't wait too long.....you might not be able to catch up!

1 comment:

Cassie said...

I love reading your blogs....its like talking to you in person! Great points on your trends in communication technology.
Maybe you should help me with my blog next time!!!